The Platform Now Supports Flat Video Gamification

by Max Harris, Media Producer at
  •’s Interactive Reality platform empowers anyone to create immersive, interactive experiences
  • The platform now supports flat videos, allowing users to augment non-360 video with POS and interactive links between videos that the viewer can control.
  • The process is simply, easy, intuitive and powerful.

As Mixed Reality has rapidly expanded into the mainstream in 2017, devices and software platforms have become increasingly accessible and affordable. The Oculus Rift and HTC Vive dropped in price significantly (triggering major market share booms), consumer-grade headsets like the Oculus Go were announced, and development platforms like Apple’s ARKit and Nvidia’s Holodeck were opened. is committed to bringing Interactive Reality further into the mainstream with a video platform that empowers anyone to create dynamic immersive experiences. Simply upload 360 degree video content and augment it with interactivity through a simple and intuitive interface.

Now is excited to announce the introduction of flat video functionality, meaning that anyone, with any camera, can easily and quickly create and gamify dynamic, interactive, flowing experiences.

This is achieved by placing interactive hotspots into your videos – points of sales that can open forms, link to websites, or transition to other videos – empowering the creation of flowing narrative paths that the user can choose between. These hotspots can be moving or static; invisible or represented as virtual objects. The implication is that you can gamify your content, and create decision-based interactive videos that can be used for entertainment, education, or training. You can insert custom or preset icons, badges, timers, text, picture-in-picture interfaces – and the possibilities are limitless. The platform also provides analytics and insights into how users respond to the interactivity and the choices that they made.
Check out this interactive video created for Sydney Aquarium on the platform which employs both flat and 360 degree video. Click the interactive hotspots in the video represented by the shark and the “buy” graphics to trigger different sections of the video.

To sign up or learn more about the platform, visit Our experts are waiting to empower you to create your own interactive experiences.